Image: pkmncards.com
Umbreon VMAX Alternate Art Secret
SWSH07: Evolving Skies · 215/203 · Secret Rare · released 2021 · tracking Holofoil
US Raw NM price, weekly (TCGplayer, USD)
Line: market price. Bars: NM copies sold that week. 52-week range $1,679 to $2,411; now 5% below the high; largest drop within the year 27%.
Why this score
| Blue-chip PokemonOne of the handful of Pokemon that carry the whole hobby's demand. | +12 |
| Tradeable116 NM copies sold in the last year. | 0 |
| Positive momentumUp 21% over 6 months. | +5 |
| Stable priceWeekly moves average 3.8%. | +3 |
| Long out of printReleased 5 years ago; sealed supply is being opened, not printed. | +4 |
| Art cardAlternate-art / illustration rares are what modern collectors chase and keep. | +4 |
| EU set demand fallingThe set's Cardmarket index is down 32% since 20 Jul 2026. | -2 |
| Base 50 + factors | 76 |
US USA · TCGplayer · raw NM · USD
| NM copies sold, 12 months | 116 |
| Open listings | 62 |
| Weekly volatility | 3.8% |
| NM Holofoil (tracked) | $2,286 116 sold |
EU Europe · Cardmarket · raw · EUR
| Trend price | €2,027 |
| Average sell price, 30 days | €1,763 |
| Average sell price, 7 days | €2,080 |
| 7-day vs 30-day average | +18% |
| Lowest listing any condition | €220 |
| Set index since 20 Jul 2026 | -32% |
Cardmarket price guide of 2026-10-04. Cardmarket does not split prices by condition, so these cover all raw copies; they are kept apart from the US Near Mint prices.
US vs Europe. The US raw NM price is 1% above the EU trend price converted at the ECB rate (1.1204 USD per EUR, 2026-10-05).
The card's whole set on Cardmarket: market-weighted trend-price index, 100 = 20 Jul 2026 (TCG Index Tracker).
Case study: Moonbreon: from a $200-300 pull in 2021 to a $2,000+ modern blue chip
Wargamer puts raw copies at $200-300 around the August 2021 release and about $500 from late 2022. TCGplayer data cited by TheGamer shows roughly $538 at the start of 2024 and $1,400 at the end. Wargamer had it near $1,500 on TCGplayer in January 2025. The change shown here uses the top of the 2021 range, so the real gain is at least that large. In the last 12 months the card fell from $2,259 to $1,679 (Feb 2026) and recovered to $2,286.
- Scarcity: it is a single secret alt art in a large set, and Evolving Skies is out of print with no reprint expected, so the supply of NM copies only shrinks.
- Trigger for the 2024 leg: Prismatic Evolutions, an Eevee-themed set with a new Umbreon chase card, was revealed in late 2024. Wargamer and TheGamer both link the spike to collectors buying the older Umbreon ahead of it. TheGamer adds that the full reason for the Q4 2024 jump is not clear.
- Pause: TCGplayer reported in February 2026 that sales had 'all but disappeared' after the card passed $2,000 in September 2025. Our series shows a 26% dip to February, then a full recovery by summer.
- Europe: since 20 Jul 2026 Cardmarket's Evolving Skies index (EUR) fell 32%, while this card slipped only 5% in US NM. On Cardmarket its 7-day average sell is 18% above the 30-day average. Europe is buying the set's top card rather than the set, the same pattern as Rayquaza VMAX.
Lesson. The best modern long-term holds combine a top-tier Pokemon, a hard-to-pull card and a set that has stopped printing. Even these stall when the price gets ahead of buyers, so a price-driven pause is a normal part of the trend.